Beer House
Designed as a flexible and inclusive retail environment, this multibrand store rethinks the way products are discovered, tested, and purchased. Inspired by the culture of brewing and conviviality, the concept combines modular design, clear zoning, and intuitive circulation to create a space that adapts to both users and contexts from city centers to industrial-scale locations.
Designed as a flexible and inclusive retail environment, this multibrand store rethinks the way products are discovered, tested, and purchased. Inspired by the culture of brewing and conviviality, the concept combines modular design, clear zoning, and intuitive circulation to create a space that adapts to both users and contexts from city centers to industrial-scale locations.
Retail Design
Beer House
Modular Retail System
At the core of the concept lies a modular trolley-based system. Built with simple metal structures and copper finishes, it allows for easy production, flexibility, and scalability. Storage and product presentation are combined into a single object, enabling quick reconfiguration while highlighting selected products at eye level.
Modular Retail System
At the core of the concept lies a modular trolley-based system. Built with simple metal structures and copper finishes, it allows for easy production, flexibility, and scalability. Storage and product presentation are combined into a single object, enabling quick reconfiguration while highlighting selected products at eye level.
Modular Retail System
At the core of the concept lies a modular trolley-based system. Built with simple metal structures and copper finishes, it allows for easy production, flexibility, and scalability. Storage and product presentation are combined into a single object, enabling quick reconfiguration while highlighting selected products at eye level.
Clear Zoning & Customer Journey
The store is organized into distinct and readable areas dedicated to beer, wine, spirits, soft drinks, and tasting experiences. Materials, finishes, and signage work together to guide customers naturally through the space, simplifying the purchasing journey while encouraging discovery and interaction.
Clear Zoning & Customer Journey
The store is organized into distinct and readable areas dedicated to beer, wine, spirits, soft drinks, and tasting experiences. Materials, finishes, and signage work together to guide customers naturally through the space, simplifying the purchasing journey while encouraging discovery and interaction.
Clear Zoning & Customer Journey
The store is organized into distinct and readable areas dedicated to beer, wine, spirits, soft drinks, and tasting experiences. Materials, finishes, and signage work together to guide customers naturally through the space, simplifying the purchasing journey while encouraging discovery and interaction.
Experience & Sensory Identity
Beyond retail, the concept integrates tasting areas, event spaces, and sensory elements. Lighting, music playlists, and a signature scent create a consistent atmosphere across locations, reinforcing the identity of the store while enhancing customer engagement and memorability.
Experience & Sensory Identity
Beyond retail, the concept integrates tasting areas, event spaces, and sensory elements. Lighting, music playlists, and a signature scent create a consistent atmosphere across locations, reinforcing the identity of the store while enhancing customer engagement and memorability.
Experience & Sensory Identity
Beyond retail, the concept integrates tasting areas, event spaces, and sensory elements. Lighting, music playlists, and a signature scent create a consistent atmosphere across locations, reinforcing the identity of the store while enhancing customer engagement and memorability.
A PROJECT BY ICONIA
Designed as a flexible and inclusive retail environment, this multibrand store rethinks the way products are discovered, tested, and purchased. Inspired by the culture of brewing and conviviality, the concept combines modular design, clear zoning, and intuitive circulation to create a space that adapts to both users and contexts from city centers to industrial-scale locations.
Retail Design
Jairo Londono
“A smart and adaptable retail concept that makes discovery intuitive and engaging. The modular system and clear zoning create a seamless customer journey while reinforcing a strong, memorable identity.”
“A smart and adaptable retail concept that makes discovery intuitive and engaging. The modular system and clear zoning create a seamless customer journey while reinforcing a strong, memorable identity.”
Next
Project
©
Coquie 2026
Studio
Coquie
Turning space into stories you can walk through
Beer House
Designed as a flexible and inclusive retail environment, this multibrand store rethinks the way products are discovered, tested, and purchased. Inspired by the culture of brewing and conviviality, the concept combines modular design, clear zoning, and intuitive circulation to create a space that adapts to both users and contexts from city centers to industrial-scale locations.
Designed as a flexible and inclusive retail environment, this multibrand store rethinks the way products are discovered, tested, and purchased. Inspired by the culture of brewing and conviviality, the concept combines modular design, clear zoning, and intuitive circulation to create a space that adapts to both users and contexts from city centers to industrial-scale locations.
Retail Design
Beer House
Modular Retail System
At the core of the concept lies a modular trolley-based system. Built with simple metal structures and copper finishes, it allows for easy production, flexibility, and scalability. Storage and product presentation are combined into a single object, enabling quick reconfiguration while highlighting selected products at eye level.
Modular Retail System
At the core of the concept lies a modular trolley-based system. Built with simple metal structures and copper finishes, it allows for easy production, flexibility, and scalability. Storage and product presentation are combined into a single object, enabling quick reconfiguration while highlighting selected products at eye level.
Modular Retail System
At the core of the concept lies a modular trolley-based system. Built with simple metal structures and copper finishes, it allows for easy production, flexibility, and scalability. Storage and product presentation are combined into a single object, enabling quick reconfiguration while highlighting selected products at eye level.
Clear Zoning & Customer Journey
The store is organized into distinct and readable areas dedicated to beer, wine, spirits, soft drinks, and tasting experiences. Materials, finishes, and signage work together to guide customers naturally through the space, simplifying the purchasing journey while encouraging discovery and interaction.
Clear Zoning & Customer Journey
The store is organized into distinct and readable areas dedicated to beer, wine, spirits, soft drinks, and tasting experiences. Materials, finishes, and signage work together to guide customers naturally through the space, simplifying the purchasing journey while encouraging discovery and interaction.
Clear Zoning & Customer Journey
The store is organized into distinct and readable areas dedicated to beer, wine, spirits, soft drinks, and tasting experiences. Materials, finishes, and signage work together to guide customers naturally through the space, simplifying the purchasing journey while encouraging discovery and interaction.
Experience & Sensory Identity
Beyond retail, the concept integrates tasting areas, event spaces, and sensory elements. Lighting, music playlists, and a signature scent create a consistent atmosphere across locations, reinforcing the identity of the store while enhancing customer engagement and memorability.
Experience & Sensory Identity
Beyond retail, the concept integrates tasting areas, event spaces, and sensory elements. Lighting, music playlists, and a signature scent create a consistent atmosphere across locations, reinforcing the identity of the store while enhancing customer engagement and memorability.
Experience & Sensory Identity
Beyond retail, the concept integrates tasting areas, event spaces, and sensory elements. Lighting, music playlists, and a signature scent create a consistent atmosphere across locations, reinforcing the identity of the store while enhancing customer engagement and memorability.
A PROJECT BY ICONIA
Designed as a flexible and inclusive retail environment, this multibrand store rethinks the way products are discovered, tested, and purchased. Inspired by the culture of brewing and conviviality, the concept combines modular design, clear zoning, and intuitive circulation to create a space that adapts to both users and contexts from city centers to industrial-scale locations.
Retail Design
Jairo Londono
“A smart and adaptable retail concept that makes discovery intuitive and engaging. The modular system and clear zoning create a seamless customer journey while reinforcing a strong, memorable identity.”
“A smart and adaptable retail concept that makes discovery intuitive and engaging. The modular system and clear zoning create a seamless customer journey while reinforcing a strong, memorable identity.”
Next
Project
©
Coquie 2026
Studio
Coquie
Turning space into stories you can walk through
Beer House
Designed as a flexible and inclusive retail environment, this multibrand store rethinks the way products are discovered, tested, and purchased. Inspired by the culture of brewing and conviviality, the concept combines modular design, clear zoning, and intuitive circulation to create a space that adapts to both users and contexts from city centers to industrial-scale locations.
Designed as a flexible and inclusive retail environment, this multibrand store rethinks the way products are discovered, tested, and purchased. Inspired by the culture of brewing and conviviality, the concept combines modular design, clear zoning, and intuitive circulation to create a space that adapts to both users and contexts from city centers to industrial-scale locations.
Retail Design
Beer House
Modular Retail System
At the core of the concept lies a modular trolley-based system. Built with simple metal structures and copper finishes, it allows for easy production, flexibility, and scalability. Storage and product presentation are combined into a single object, enabling quick reconfiguration while highlighting selected products at eye level.
Modular Retail System
At the core of the concept lies a modular trolley-based system. Built with simple metal structures and copper finishes, it allows for easy production, flexibility, and scalability. Storage and product presentation are combined into a single object, enabling quick reconfiguration while highlighting selected products at eye level.
Modular Retail System
At the core of the concept lies a modular trolley-based system. Built with simple metal structures and copper finishes, it allows for easy production, flexibility, and scalability. Storage and product presentation are combined into a single object, enabling quick reconfiguration while highlighting selected products at eye level.
Clear Zoning & Customer Journey
The store is organized into distinct and readable areas dedicated to beer, wine, spirits, soft drinks, and tasting experiences. Materials, finishes, and signage work together to guide customers naturally through the space, simplifying the purchasing journey while encouraging discovery and interaction.
Clear Zoning & Customer Journey
The store is organized into distinct and readable areas dedicated to beer, wine, spirits, soft drinks, and tasting experiences. Materials, finishes, and signage work together to guide customers naturally through the space, simplifying the purchasing journey while encouraging discovery and interaction.
Clear Zoning & Customer Journey
The store is organized into distinct and readable areas dedicated to beer, wine, spirits, soft drinks, and tasting experiences. Materials, finishes, and signage work together to guide customers naturally through the space, simplifying the purchasing journey while encouraging discovery and interaction.
Experience & Sensory Identity
Beyond retail, the concept integrates tasting areas, event spaces, and sensory elements. Lighting, music playlists, and a signature scent create a consistent atmosphere across locations, reinforcing the identity of the store while enhancing customer engagement and memorability.
Experience & Sensory Identity
Beyond retail, the concept integrates tasting areas, event spaces, and sensory elements. Lighting, music playlists, and a signature scent create a consistent atmosphere across locations, reinforcing the identity of the store while enhancing customer engagement and memorability.
Experience & Sensory Identity
Beyond retail, the concept integrates tasting areas, event spaces, and sensory elements. Lighting, music playlists, and a signature scent create a consistent atmosphere across locations, reinforcing the identity of the store while enhancing customer engagement and memorability.
A PROJECT BY ICONIA
Designed as a flexible and inclusive retail environment, this multibrand store rethinks the way products are discovered, tested, and purchased. Inspired by the culture of brewing and conviviality, the concept combines modular design, clear zoning, and intuitive circulation to create a space that adapts to both users and contexts from city centers to industrial-scale locations.
Retail Design
Jairo Londono
“A smart and adaptable retail concept that makes discovery intuitive and engaging. The modular system and clear zoning create a seamless customer journey while reinforcing a strong, memorable identity.”
“A smart and adaptable retail concept that makes discovery intuitive and engaging. The modular system and clear zoning create a seamless customer journey while reinforcing a strong, memorable identity.”
Next
Project
©
Coquie 2026
Studio
Coquie